SEG(Swiss Education Group)
Swiss

Located in the middle of Europe, Switzerland is one of the most affluent and economically strong countries in the world with the highest living standards. It is a permanent neutralized state with the nickname of “World Park”.

Education

Hundreds of years has seen the development of Swiss hospitality management education, which focuses on the combination of theory and practice. Its graduates have become the backbones in the hospitality and tourism industries all over the world.

Group

Ever since the establishment of its first school in 1982, Swiss Education Group has developed into a cradle of education for international elites in hospitality management.

Group overview

Switzerland’s largest and world’s strongest in hospitality management

Swiss Education Group (SEG) is the largest hospitality management education group in Switzerland and the strongest in the world. Courses offered cover hospitality management, tourism management, convention management, luxury management, human resources, financial management, marketing, hotel design, culinary arts, etc. SEG has reached talent training agreements with the world’s international hotel groups, aviation companies and luxury brands that add up to over 120. Each year, it will host two International Recruitment Forums, the largest job fair in Switzerland, for students to search for global jobs and internships. The global employment rate of SEG graduates each year is nearly 100%, which is the best in the world.

Five hospitality management schools with international reputation
With 5 schools based across 7 campuses throughout the French-speaking Region and the German-speaking Region of Switzerland, SEG has over 7,000 students from 120 countries within its current student body, with each school offering diverse Swiss bachelor and master courses on each beautiful campus. As the first choice for studying abroad in Switzerland, SEG cultivates over 3,000 hospitality management elites for the industries every year.
Core advantages
@ Swiss Education Group
SEG provides great opportunities of the most professional, comprehensive and systematic education

As the largest Swiss education group for hospitality management, SEG is dedicated to providing great opportunities of the most professional, comprehensive and systematic education for those who are interested in learning and studying hospitality management. Besides, SEG will help them land their dream jobs and embark on a promising career.

  • Good example for global hospitality management schools
  • Model of formative education with combination of theory and practice
  • International education for students to build up international networks
  • Cooperation with over 100 international enterprises for the highest employment rate
  • Professional teaching staff
  • Four-year successive undergraduate and postgraduate programs with a Swiss and British/American degree upon graduation
  • Great media exposure at home and abroad with positive participation in such international grand events as Olympic Games on behalf of the Swiss government
  • A broad range of opportunities for internships and jobs
  • Powerful alumni network in such sectors as hospitality, tourism, luxury and foreign trade all over the world
A Walk into SEG Schools

Swiss Hotel Management School (SHMS)

Experience the luxurious campuses with century-old charisma
The two campuses of SHMS are respectively based in Caux and Leysin (near Lake Geneva), which are both extraordinary travel destinations. The school was reconstructed from a century-old, five-star Swiss hotel, which accommodated such royal family members and aristocrats as Princess Sissi. With all the luxurious hotel amenities and the freedom to host banquets and theme parties all by themselves, students are better able to practice what they have learned in class.
  • Established in: 1992
  • School Size: 2,500 students
  • Location: Caux Campus and Leysin Campus (French-speaking Region)
  • Starting Dates: Every February and September
  • Courses: 3-year undergraduate courses, 1-year/2-year master courses
  • Majors: International hospitality management, hotel operation management, project management
  • The only school with the name of Swiss Hospitality Management School
  • Reconstructed from a century-old, five-star Swiss Palace Hotel, which accommodated a world of royal family members and aristocrats, for example, Empress Elisabeth of Austria, also known as Princess Sissi
  • Real environment of a luxurious hotel with a whole set of amenities
  • Frequent organization of such events as banquets, theme parties and evening parties for students to practice what they have learned
  • Cooperation with Intercontinental Hotels & Resorts, Six Senses Hotels Resorts Spas and Kerzner International

César Ritz Colleges Switzerland (CR)

Inheritance of the operation strategies and management theories from the pioneer of luxury hotels
The name of César Ritz Colleges Switzerland comes from Mr. César Ritz, founder of the world-famous Ritz-Carlton Hotel Company, who is also known as the pioneer of luxury hotels. The school has always been practicing Mr. César Ritz’s traditional concepts for hospitality management teaching and rigorous learning. César Ritz Colleges Switzerland offers professional hospitality management knowledge, bountiful practical courses and vocational development planning with life-lasting value to those who are devoted to hospitality, tourism and F&B management. It is not only renowned for its education in hotel and tourism management, but also excels at F&B management and culinary arts.
  • Established in: 1982
  • School Size: 1,800 students
  • Location: Le Bouveret Campus, Lucerne Campus and Brig Campus (French-speaking Region)
  • Starting Dates: Every January, April, July and October
  • Courses: 3-year undergraduate courses and 2-year master courses
  • Majors: Hospitality, tourism and International business management
  • The school name was authorized by the family foundation of Mr. César Ritz, founder of Ritz-Carlton, also known as the pioneer of luxury hotels
  • Faculty used to be chairpersons of leading associations, professors of top universities and sophisticated top management of international hotels
  • Regular vocational trips around the world for students to inspect starred hotels
  • Positive participation on behalf of the Swiss government in such international grand events as Olympic Games and 2016 UEFA Europa League
  • Comprehensive courses on hospitality, tourism and business management
  • A long-standing partnership with Ritz Paris and Kempinski Hotel

Hotel Institute Montreux (HIM)

The only business school in Europe on the foundation of hospitality management
Hotel Institute Montreux is one of the earliest hospitality management schools that offer courses in English and also the only one that provides specialization for business majors. HIM is housed in two school buildings in the downtown area of Montreux, within walking distance of each other. The school is in a close partnership with Northwood University (USA). Students are able to learn not only Swiss hotel operation and managerial skills, but also professional expertise of American business administration. They have the liberty to choose from Finance, Human Resources, and Luxury Marketing and Business Management. Top management members of world-famous international hotel chains are employed as lecturers for students to get access to the most practical hotel management knowledge.
  • Established in: 1985
  • School Size: 1,500 students
  • Location: Montreux (French-speaking Region)
  • Starting Dates: Every January, April, July and October
  • Courses: 3-year undergraduate courses, 1-year/2-year master courses
  • Majors: Hospitality management and business management (Finance/Human Resources/Luxury Marketing and Business Management)
  • The only business school in Europe on the foundation of hospitality management; the only hospitality management school that offers business majors such specialization as Finance, Human Resources, Luxury Marketing and Business Management
  • Lecturers of luxury courses include former R&D manager of Louis Vuitton and former retail director of Bally
  • With recognition in the global hotel industry and in the commercial circles, HIM is designated to create business proposals for such enterprises and grand events as Banque Privée Edmond de Rothschild (Fortune 500), Four Seasons Hotels and Resorts, Hublot, Montreux Jazz Festival, and charity foundations established by the famous band of Queen. Expert input from these leading companies through guest lectures ensures that students are given the benefit of first-hand experience and know-how of industry professionals
  • Students have been awarded in international business competitions, for example, Glo-Bus (an international online business simulation), Bourse d'Evian (Swiss hotel planning competition), and Accor Takeoff Challenge

IHTTI School of Hotel Management (IHTTI)

Human-oriented development to blaze new trails for hotel management and design
IHTTI School of Hotel Management is one of the earliest hospitality management schools in Switzerland that adopt English as the teaching language. It is the first one of its kind to have developed a partnership with the Chartered Society of Designers, initiated a postgraduate and master program, and been recognized outside of UK. IHTTI is greatly welcomed by those who are dedicated to working in hotel management and luxury business management, due to the school’s teaching models and long history, as well as its ambitions to blaze new trails for hospitality management and design and offer cutting-edge knowledge of luxury management.
  • Established in: 1984
  • School Size: 500 students
  • Location: Neuchatel (French-speaking Region)
  • Starting Dates: Every February and September
  • Courses: 3-year undergraduate courses, 1-year/2-year master courses
  • Majors: Hospitality and Design Management
  • Located in the downtown area of Neuchatel, also known as the Swiss College Town, with convenient access to shopping and transportation
  • Human-oriented development with constant improvements
  • Emphasis on every student’s learning, physical and psychological development with a family-oriented approach
  • Ambitions to blaze new trails for hospitality and design by introducing luxury management courses
  • Partnerships with the world’s top hotel interior design groups, such as Andaz (Hyatt’s luxury lifestyle boutique hotel brand), Alessi (top-notch factory of design), and Hirsch Bedner and Associates (world’s leading hospitality design firm)

Culinary Arts Academy Switzerland (CAA)

Example for offering top courses on European culinary arts and F&B management
Culinary Arts Academy Switzerland is founded by the combination of the former renowned DCT University Center Switzerland and European Culinary Arts courses of César Ritz Colleges Switzerland. The school offers courses that focus on the hands-on experience and management ability of students and foster their team spirits and creativity. Its teaching facilities meet the international standards for five-star hotels, while the faculty used to work for starred hotels and Michelin-rated hotels as executive chefs. Exclusive cooperation has been reached with world-renowned Chef Anton Mosimann (OBE). Besides, on the campuses, there is also a private museum of culinary arts for students.
  • Established in: 2006
  • School Size: 650 students
  • Location: Lucerne (German-speaking Region), Le Bouveret (French-speaking Region)
  • Starting Dates: Every January, April, July and October
  • Courses: 1-year/2-year short term courses, 3-year undergraduate courses, 2-year master courses
  • Majors: International Business in Culinary Arts, European Pastry and Chocolate, Western Cuisines and Desserts, Culinary Arts and F&B Management
  • The only culinary arts courses with opportunities for overseas paid internships
  • Courses in collaboration with Ritz Paris and Mosimann’s to provide a great many international employment opportunities for students
  • Teaching facilities meet the international standards for five-star hotels
  • Faculty include sophisticated former executive chefs of international starred hotels and head chefs of Michelin-rated hotels
Featured experiential courses and language club
In order to familiarize students from all over the world with the essence of Swiss hospitality management education, Swiss Education Group, with its widespread networks and resources, provides a two-week experiential course of the World of Hospitality (WOH), a one-week experiential course of the World of Culinary (WOC), and the exclusive Swiss Language Club (SLC).
  • Two-week experiential course of WOH

    The two-week experiential course of the World of Hospitality is taught in English with multiple investigative activities, including tours to vineyards, five-star hotel visits, theme banquets, culinary tasting classes, trips to Swiss cities and expeditions. Thus, students are able to have a comprehensive understanding of hospitality management education in a pleasant way.

  • One-week experiential course of WOC

    The one-week experiential course of the World of Culinary is taught in English with multiple interesting activities, including chocolate and dessert course, tours to vineyards, culinary arts museums, cheese villages, chocolate factories, trips to Swiss cities and expeditions. Thus, students are able to experience different levels of culinary arts and have a better understanding of culinary management education.

  • Swiss Language Club (SLC)

    Ever since its inception in 1983, the Swiss Language Club has always stuck to the world-famous Swiss education features of theory-practice combination. Through this program, students are able to learn the most interesting and professional language courses and participate in a great many fun activities. In the beautiful campuses, which were renovated from a starred hotel, they are able to live and study happily in the international environment and make friends from around the world.

SCC’s exclusive access
VIP Tour: For Chinese families interested in the schools, our SCC Geneva Office will spare no efforts to arrange VIP tours.

For more information of SEG, please contact sccenter@swisschinacapital.com
or visit: https://www.swisseducation.com/